Dancing between disciplines of creativity and strategy, we think in pictures and paint in stories to seamlessly transform consumer and cultural insights into impactful brand experiences.
We never lose sight of the bigger picture context – the cultural shifts that impact a business and the actual people behind a consumer target – ensuring every step is both empathetic and impactful.
BY THINKING BIG AND ACTING WITH PRECISION, WE BUILD BRANDS THAT INSPIRE NOT JUST LOYALTY, BUT ABSOLUTE DEVOTION.
DEVOTED TO DIVERSITY OF THOUGHT
A NYC-based studio, we live in the melting pot of cultures where fresh perspectives are born, and find inspiration everywhere to unlock new dimensions of possibility.
Our core multi-disciplined team taps into a wide network of talent, communing with artists, designers and strategists around the world for a global perspective and presence.
a sisterly soul
As one of the very few design agencies founded and led by women (currently just 1%), we bring fresh thinking, powered by a deep sense of empathy, to help brands connect more meaningfully with their customers.
More than a full-service agency model, we’re true partners in your business – from articulating your big picture vision to obsessing over every executional detail.
We have faith in the process
Part 1: illumination
First we seek enlightenment. We’ll uncover the opportunity for your brand, define your unique proposition, and uncover ways for you to stand out amongst your competitors.
PART 2: REVELATION
Now, the epiphany. We’ll get to a deceptively simple creative idea to guide your brand experience and set the principles for how it lives in the world.
part 3: Creation
Through strategic design, we bring your brand to life across every facet of its experience, always achieving the perfect balance between iconic recognition and free expression.